# Peet's Coffee - QSR Chain Profile

> Source: https://qsr.pro/chains/peets-coffee
> Publisher: QSR Pro
> Last content update: 2026-07-03T16:41:58.665264+00:00


Premium coffee and espresso roaster and retailer

Premium coffee and espresso roaster and retailer

## Chain facts

- Founded: 1966
- Headquarters: Emeryville, California
- Segment: coffee
- Parent company: JAB Holding Company

## Recorded metrics

- 2019 us unit count: 521 — QSR Pro estimates
- 2020 us unit count: 530 — QSR Pro estimates
- 2021 us unit count: 536 — QSR Pro estimates
- 2022 us unit count: 563 — QSR Pro estimates
- 2023 us unit count: 585 — QSR Pro estimates
- 2024 auv: 920000 — QSR Pro estimates
- 2024 us unit count: 597 — QSR Pro estimates
- 2024 initial investment max: 805000 — QSR Pro estimates
- 2024 initial investment min: 345000 — QSR Pro estimates
- 2024 royalty rate: 6 — QSR Pro estimates
- 2025 global unit count: 612 — QSR Pro estimates
- 2025 franchised pct: 90 — QSR Pro estimates
- 2025 us unit count: 612 — QSR Pro estimates