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  1. Home
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  3. Push Notifications
Marketing

Push Notifications

Messages sent directly to customers' mobile devices through restaurant apps, used for offers, order status updates, and engagement.

Related Terms

Geofencing

Location-based mobile marketing that triggers app notifications or offers when customers enter defined geographic areas around restaurant locations.

Related Articles

Popeyes Appoints Chris Padoan as COO, Expands Field Team 75% in Turnaround Push

Restaurant Brands International named Burger King veteran Chris Padoan as Popeyes COO and expanded the chain's field operations team by 75%, the latest moves in a turnaround effort after four consecutive quarters of same-store sales declines.

People & Culture

Fat Brands Gets $184M DIP Financing as Court Ousts Wiederhorn Family: What the Management Purge and Bid Timeline Mean for 2,200 Franchise Locations

A bankruptcy court approved $184 million in debtor-in-possession financing for Fat Brands while simultaneously pushing out CEO Andy Wiederhorn and his three sons. With qualified bids due April 24 and an auction set for April 28, more than 2,200 franchise locations across 18 brands now face a compressed ownership transition timeline.

Finance & Economics

D.C.'s $25 Minimum Wage Push Is the Most Aggressive Labor Test in the Country

Washington D.C. is heading toward a ballot initiative that would raise the minimum wage to $25 an hour by 2029 and eliminate the tip credit entirely by 2031. For restaurant operators, both inside and outside the District, this is the labor cost scenario they've been dreading.

Finance & Economics

Fatburger Opens in Paris: First of 30 Locations Planned Across France by 2028

FAT Brands is pushing Fatburger into France with 30 units targeted by 2028, starting with a new location near Paris. The expansion raises a pointed question for the industry: can a financially distressed franchisor build a winning international presence while fighting through Chapter 11 at home?

Industry Analysis

Zaxby's Crosses 1,000 Restaurants and Sets Its Sights on a National Footprint

Zaxby's quietly surpassed 1,000 restaurants in January 2026, operating across 22 states with 60+ new openings planned for the year. The brand's Modern Farmhouse prototype and Goldman Sachs-backed expansion push raise a core question for the industry: can a deeply regional chain scale to national relevance without losing what made it work?

Industry Analysis
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