Reports

24 reports · 5 series · PDF + dataset

Flagship · 9th Annual

State of QSR 2026

Comprehensive analysis of the quick service restaurant industry: market size, trends, competitive landscape, and outlook for the year ahead.

148 PAGES69 CHAINS3,412 DATA POINTSMAR 26
Index

The QSR Pro 50: Q2 2026

Quarterly composite ranking of the top 50 chains across unit economics, growth, digital mix, and franchise value.

PDF + XLSX · JUL 2026PRO
Index

QSR Menu Price Index: Q2 2026

Quarterly basket pricing across 69 chains and 50 states: entrees, combos, delivery premiums, and value-menu drift.

PDF + XLSX · JUN 2026PRO
Annual Study

The Drive-Thru Report 2026

Timer studies across 15 major chains: speed, accuracy, order confirmation, and the ROI of shaving seconds.

PDF + XLSX · JUN 2026$295
FDD Series

FDD Teardown: Chick-fil-A

Item-by-item analysis of the 2025 FDD: the $10K operator model, company-held real estate, and what selection actually takes.

PDF + XLSX · MAY 2026PRO
Quarterly

Q1 2026 Earnings Recap

Same-store sales, traffic, and margin trends across every public QSR operator, with transcript highlights.

PDF + XLSX · MAY 2026PRO
Special

Kiosk Economics: The Self-Order Tipping Point

Install costs, labor redeployment, check-lift data, and payback curves from 240 operator interviews.

PDF + XLSX · APR 2026$195
FDD Series

FDD Teardown: Wingstop

The full unit-economics stack behind the fastest-growing franchise in the category: fees, buildout, and AUV trajectory.

PDF + XLSX · MAR 2026PRO
Index

QSR Menu Price Index: Q1 2026

Quarterly basket pricing across 69 chains: the value-menu reset, measured.

PDF + XLSX · MAR 2026PRO
FDD Series

QSR Franchise Investment Guide 2026

Everything you need to know about investing in a QSR franchise: costs, ROI analysis, financing options, and brand-by-brand comparisons.

PDF + XLSX · MAR 2026PRO
From the archive 2025–202615 reports
DateReportAccess
MAR 2026State of QSR 2026PRO
FEB 2026Q4 2025 Earnings RecapPRO
DEC 2025QSR Menu Price Index: Q4 2025PRO
NOV 2025Q3 2025 Earnings RecapPRO
OCT 2025The QSR Labor Study 2025$295
SEP 2025FDD Teardown: McDonald'sPRO
AUG 2025Q2 2025 Earnings RecapPRO
JUL 2025Loyalty Wars: The App Economy of Fast FoodPRO
JUN 2025The Drive-Thru Report 2025$245
JUN 2025FDD Teardown: SubwayPRO
MAY 2025Q1 2025 Earnings RecapPRO
APR 2025Ghost Kitchens: A Post-MortemPRO
MAR 2025FDD Teardown: Taco BellPRO
FEB 2025Franchise Investment Guide 2025PRO
JAN 2025State of QSR 2025PRO
QSR Pro membership

Every report, one membership.

Pro members get every quarterly review, FDD teardown, index, and annual study — PDF and full dataset — the day it publishes.

See Pro plans