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  1. Home
  2. Glossary
  3. Item 19
Franchising

Item 19

The section of the FDD where franchisors may provide financial performance representations, including average sales, costs, and profitability data. Not required but highly valued by prospective franchisees.

Related Terms

FDD

Franchise Disclosure Document - a legal document that franchisors must provide to prospective franchisees at least 14 days before signing any agreement, containing 23 items of disclosure including fees, obligations, and financial performance representations.

AUV

Average Unit Volume - the mean annual revenue per restaurant location, a key metric for evaluating franchise system performance and unit-level economics.

Related Articles

Chick-fil-A's Spring 2026 Menu Offensive: Seven New Items and the Jalapeño Ranch Gambit

Chick-fil-A launched seven new menu items on March 9, 2026, capping a period in which the chain quietly rolled out six additional sandwiches earlier in the year. The headline move is a Jalapeño Ranch Club sandwich lineup that signals something more than a seasonal refresh.

Marketing & Growth
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