Dairy Queen

Berkshire Hathaway · EST. 1940 · Minneapolis, Minnesota

+ CompareFDD notes
US UNITS4,196−0.1% YOY
GLOBAL UNITS7,000
AUV (US)$850K
INVESTMENT RANGE$382K–$1.8M
FRANCHISED %90%

01The Read

Soft-serve ice cream and fast-food restaurant chain

FIG 1 — US UNIT COUNT, 2019–2025

SOURCE: QSR PRO ESTIMATES

02Our Coverage

Dairy Queen Gives Phil Crawford a Broad Technology MandateSep 15, 2026The Dessert Void: Why QSRs Are Abandoning Sweets and What's Filling the GapMar 19, 2026Sonic Drive-In Franchise Review: The Unique Economics of Carhops and Drive-In ServiceNov 5, 2025
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