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Popular Articles

The most-read analysis and research across QSR Pro. See what operators, franchisees, and investors are reading right now.

All TimeThis MonthThis Week
Category:AllFinance & EconomicsIndustry AnalysisMarketing & GrowthOperations & ManagementPeople & CultureTechnology & Innovation
168 articles|645 total published
44
Industry Analysis•March 2026

Layne's Chicken Fingers Signs 44-Unit West Texas Deal as Franchise Surge Accelerates

A College Station chicken finger brand that once operated a single restaurant near Texas A&M is now chasing statewide saturation. A 44-unit deal with C5 Restaurants signals Layne's may be on a trajectory similar to Raising Cane's early expansion years. Whether the crowded chicken QSR segment leaves room for another ascent is the central question operators and investors should be asking.

QSR Pro Staff
•
8 min read
•1
22
Industry Analysis•March 2026

Wingstop's Growth Paradox: Record Unit Openings Meet the Brand's First Same-Store Sales Decline in 22 Years

Wingstop opened a record 493 net new restaurants in FY2025 while posting its first domestic same-store sales decline in 22 years. Is this a cyclical correction, or is the brand growing faster than its own unit economics can absorb?

QSR Pro Staff•9 min read•1
Culver's
Industry Analysis•March 2026

Culver's: the Midwest's best-kept QSR secret

1,000+ locations, $4.2M AUV, and a franchisee selection process tougher than most MBA programs. How Culver's grew without compromising ButterBurgers or frozen custard quality.

QSR Pro Staff•7 min read•1
Record
Industry Analysis•March 2026

Record Beef, Cheap Eggs: The Protein Cost Divergence Reshaping QSR Menus

Beef hit $9.64 per pound in February, the highest price ever recorded. Eggs are projected to fall 27.4% this year. The widest protein cost gap in decades is forcing operators to rethink menu engineering, daypart strategy, and pricing architecture.

QSR Pro Staff•7 min read•1
Wendy's
Industry Analysis•March 2026

Wendy's Project Fresh: Anatomy of a QSR Turnaround

Wendy's is closing 6% of its U.S. restaurants and launching a sweeping operational overhaul called Project Fresh. For the number-three burger chain, the stakes could not be higher.

QSR Pro Staff•6 min read•1
2026
Industry Analysis•March 2026

Restaurant Industry H1 2026: No Catalysts in Sight, Say Analysts

Industry consultant John Gordon's March 2026 assessment is blunt: there are no visible catalysts to shift the current conditions facing restaurant operators. With $1.55 trillion in projected sales masking flat traffic, 1,000+ chain closures, and margin compression on every front, the first half of 2026 is shaping up as a grind.

QSR Pro Staff•9 min read•1
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