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Inside the operational playbook that turns parking-lot gridlock into the industry's highest per-unit revenue

Chick-fil-A routinely stacks 30 or more vehicles in its drive-thru lane while competitors struggle past 15. The secret isn't speed — it's a labor-intensive, tablet-driven ordering system that decouples the bottleneck from the menu board. Here's exactly how the math works.

Six major QSR brands are simultaneously executing aggressive expansion plans in 2026, colliding over the same premium drive-thru sites and driving acquisition costs to new highs. Here's what operators need to know.