PrimoHoagies offers 10–15 restaurant resales as it tests a smaller store

PrimoHoagies says 10–15 restaurants, mostly near Philadelphia and in South Jersey, are for sale as longtime owners retire. Its October 21 update also describes five projects using a roughly 1,100-square-foot format. The two developments offer distinct entry points for new operators.

Patrick McCoyd and son Ian bought Lansdale after Ian managed the family’s Newtown store. Patrick’s compact Bluffton project remains in permitting. One route has an operating history; the other needs construction.

What an existing store offers#

Development executive Angela Coppler calls an acquisition “a practical starting point for building a larger portfolio.” Selected purchases may cost less than construction, depending on required improvements, she says. The announcement gives no prices or measured savings.

An existing store gives a buyer its own operating record to examine. The Federal Trade Commission’s franchise guide explains that actual outlet records can be shared with a prospective buyer; gross sales alone are not profit, and the disclosure document sets out transfer conditions. Those store-level records matter more to a buyer than the chainwide average.

Primo’s franchise site reports 2025 average annual sales of $927,000 and median sales of $871,000 for 81 franchised restaurants open all year. Thirty-four of the 81 exceeded the average. These are the brand’s Item 19 figures for that group, not a forecast for a resale or the smaller format, and they do not show the buyer’s profit.

The smaller new-build option#

The new design targets 1,000–1,200 square feet without hoods or fryers. The company says that widens the range of usable sites and can reduce build-out costs. The Bluffton project remains in permitting, so it is too early to treat that claim as a measured result there.

The brand lists a general initial investment estimate of $367,740–$652,996, depending on market, real estate and build-out. Applicants need $500,000 in liquid capital and $1 million in net worth. Its ownership page lists a $25,000 franchise fee, 6% royalty on gross sales, and 3% national plus 1% local marketing contributions.

That investment range is neither a resale price nor a quote for the compact design. PrimoHoagies has not disclosed what the new build costs compared with a standard store.