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Popular Articles

The most-read analysis and research across QSR Pro. See what operators, franchisees, and investors are reading right now.

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$28
Technology & Innovation•March 2026

Miso Robotics Acquires Zignyl in the $28 Billion Race to Automate Restaurant Kitchens

The maker of Flippy just bought a workforce management platform, signaling that the future of kitchen automation isn't just robots replacing workers. It's a single integrated platform managing robots, labor, and operations together. Here's what operators need to know.

Marcus Chen•
Category:AllFinance & EconomicsIndustry AnalysisMarketing & GrowthOperations & ManagementPeople & CultureTechnology & Innovation
559 articles|645 total published
9 min read
•1
Open
Finance & Economics•March 2026

How to Open a Jersey Mike's Franchise

Jersey Mike's Subs is one of the fastest-growing QSR brands in the country. The chain has grown from a regional East Coast concept to a national powerhouse, adding hundreds of locations annually and c

QSR Pro Staff•8 min read•1
Pipeline
Industry Analysis•March 2026

The QSR IPO Pipeline: Who's Going Public Next

Cava's IPO tripled in value. Wingstop returned 20x. Portillo's struggled. Several major chains are eyeing public offerings: Panera (complicated by debt), Raising Cane's (no rush), and others. Here's the pipeline and what makes a successful QSR IPO.

QSR Pro Staff•8 min read•1
Airports
Industry Analysis•March 2026

QSR in Airports and Stadiums: The Captive Audience Premium

A Big Mac costs .49 normally, .99 at JFK Airport. Airport QSR locations generate M-M annually vs .2M-M for standard stores. Stadium locations do M-M in just 80-100 operating days. The economics, the markups, and why customers pay.

QSR Pro Staff•8 min read•1
53
Technology & Innovation•March 2026

The Restaurant Tech Delusion: Why 53% of CEOs Think Systems Work While Only 17% of Operators Agree

Qu's seventh annual Restaurant Technology Benchmark Report reveals a striking gap between C-suite confidence and operational reality: 53% of CEOs report no major system instability affecting their brand, while only 17% of their own operational leaders agree. The report is a warning shot for any chain betting on AI to solve problems their foundational systems cannot yet handle.

QSR Pro Staff•6 min read•1
Plant
Industry Analysis•March 2026

The Plant-Based QSR Bust: What Went Wrong

Beyond Meat's stock is down 90% from peak. Impossible shelved its IPO. Most QSR chains quietly removed plant-based items. The revolution that was supposed to replace meat fizzled. Here's the autopsy: overestimated markets, price premiums, taste gaps, and novelty fatigue.

QSR Pro Staff•8 min read•1
2026
Finance & Economics•March 2026

QSR Stock Performance 2026: Who's Winning on Wall Street

McDonald's, Chipotle, Yum, Wingstop, CAVA, and Shake Shack are all public QSR stocks. But they're playing entirely different games - and Wall Street is making very different bets on who wins.

QSR Pro Staff•10 min read•1
Starbucks
Industry Analysis•March 2026

Starbucks Posts First Comparable Transaction Growth in Eight Quarters as Niccol's Turnaround Takes Hold

Starbucks delivered 4% global comparable sales growth in Q1 FY2026, with $9.9B in revenue. U.S. transaction growth turned positive for the first time in two years.

QSR Pro Staff•7 min read•1
Gen
Marketing & Growth•March 2026

Gen Z Has Overtaken Millennials as QSR's Most Frequent Customer: What Operators Must Know

Gen Z now visits restaurants more often than any other generation, and their spending power is projected to reach $12 trillion by 2030. Here's what the data means for QSR operators.

QSR Pro Staff•7 min read•1
Open
Finance & Economics•March 2026

How to Open a Wendy's Franchise

Wendy's has spent the last decade repositioning itself as the quality leader in the burger category. Fresh, never frozen beef. Sea salt fries. Made-to-order burgers. The brand's commitment to quality

QSR Pro Staff•8 min read•1
Chipotle
Industry Analysis•March 2026

Chipotle Under Scott Boatwright: How the Post-Niccol Era Is Reshaping the Fast-Casual Giant

Scott Boatwright inherited one of fast casual's best-run machines, then immediately faced slowing traffic and a skeptical market. His operational DNA and protein-forward strategy offer a clear picture of where Chipotle is headed.

QSR Pro Staff•9 min read•1
Portillo's
Operations & Management•March 2026

Portillo's Strategic Reset: How a Chicago Icon Choked on Its Own Expansion

Portillo's raised $466 million in its 2021 IPO on promises of 920 locations. Four years later, the stock has lost 90% of its value, a CEO is gone, and an activist investor forced a full strategic pivot. The story of what went wrong is a lesson every regional chain operator needs to read.

QSR Pro Staff•9 min read•1
750
Industry Analysis•March 2026

The Fried Chicken Boom: Why Chicken Chains Are Adding 750+ New Locations in 2026

While overall QSR franchise growth has stalled at 0.5%, fried chicken chains are on a tear. Dave's Hot Chicken, Wingstop, Slim Chickens, and Raising Cane's are collectively planning 750+ new locations in 2026, fueled by favorable protein economics, cult-level brand loyalty, and white space in markets that legacy burger chains already saturated.

QSR Pro Staff•9 min read•1
Starbucks
Finance & Economics•March 2026

Starbucks Q1 FY2026 Earnings: Niccol's Turnaround Is Ahead of Schedule

Starbucks posted Q1 fiscal 2026 revenue of $9.9 billion, up 6%, with global comp sales rising 4%. CEO Brian Niccol says the 'Back to Starbucks' strategy is ahead of schedule, but a union standoff and growing competition from drive-thru coffee chains add complexity to the recovery.

QSR Pro Staff•8 min read•1
000
Industry Analysis•March 2026

Starbucks' 1,000-Store Makeover and the Death of Pickup-Only

Starbucks is overhauling at least 1,000 North American locations by year-end while phasing out the mobile-order pickup stores it championed just two years ago. The reversal offers a case study in unit economics, brand identity, and when the digital-first playbook breaks down.

QSR Pro Staff•8 min read•1
Wendy's
Marketing & Growth•March 2026

How Wendy's Won Twitter and What Other QSR Brands Can Learn

The snarky social media strategy that turned Wendy's into a Twitter powerhouse. Real engagement numbers, failed copycats, and the disciplined execution behind the roasts.

QSR Pro Staff•10 min read•1
45
Technology & Innovation•March 2026

Restaurant Tech M&A Surges 45%: Inside the Race to Build the All-in-One Platform

Restaurant technology M&A activity jumped 45% in H1 2025, and 2026 is moving even faster. The industry is consolidating from a fragmented patchwork of point solutions into unified platforms. Here's who's winning the race, who's buying what, and what it means for operators betting on their tech stack.

QSR Pro Staff•9 min read•1
30
Industry Analysis•March 2026

Fatburger Opens in Paris: First of 30 Locations Planned Across France by 2028

FAT Brands is pushing Fatburger into France with 30 units targeted by 2028, starting with a new location near Paris. The expansion raises a pointed question for the industry: can a financially distressed franchisor build a winning international presence while fighting through Chapter 11 at home?

QSR Pro Staff•6 min read•1
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